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Drift Masters European Championship Announces Partnership with Red Bull Media House

by David Egan 18th April 2019

Fans will now get a more enhanced viewing experience

Drift Masters European Championship (DMEC) Announces Groundbreaking Partnership with Red Bull Media House.

< Plock, Poland – Wednesday, 17th April, 2019 > 

Drift Masters European Championship (DMEC) – Europe’s premier competitive drifting series has announced a new partnership with Red Bull Media House, with the common aim of improving the quality of live broadcasts and bringing ‘drifting’, a unique form of motorsport, to new audiences worldwide. As part of the partnership, fans can watch the Drift Masters European Championship rounds live on the Red Bull Channel on Youtube, the Red Bull Motorsports Facebook channel, the Red Bull TV app, as well as the existing Drift Masters web and social channels.

Improvements to DMEC livestream as a result of the partnership

Red Bull Media House will work with the DMEC team to improve the entertainment value of the sport, and will present the sport in the best way possible at each competitive event. Fans should expect an advanced version of previous live DMEC productions. Fans will experience a closer and more exciting perspective of the on-track action with innovations such as Live On Boards, Live Speed Drones and Super Hi Motion Replays. A new presentation team of Nick Bright and Becky Evans (Queen B) will join the existing commentary team of David Egan and Ian Waddington, making sure DMEC fans are informed and entertained throughout the event. Various Red Bull Athletes will also be joining the presentation team at select events, providing additional co-commentary.

All DMEC events will broadcast commentary in English, Polish, Turkish and Arabic, giving the series true international appeal. To add to this, live DMEC qualifying and live DMEC battles will be available for viewing on all RBTV platforms in high-definition. 

For DMEC fans who are unable to watch an event live, Red Bull Media House will produce a full highlights show, showcasing the best moments from each round of the season, available on VOD (video on demand).

2019 DMEC Broadcast Schedule

Round 1 – May 18/19 – Austria – GRIENBACH CIRCUIT

Round 2 – June 15/16 – France – CROIX EN TERNOIS CIRCUIT

Round 3 – June 28/29 – Poland – PŁOCK STADIUM

Round 4 – August 2/3 – Latvia – BIKERNIEKI CIRCUIT 

Round 5 – August 16/17 – Germany – FERROPOLIS

Round 6 – September 21/22 – Ireland – MONDELLO PARK

About the Drift Masters European Championship (DMEC) 

In 2018, the Drift Masters European Championship (DMEC) became the definitive professional drift organisation in Europe. With a calendar including Europe’s highest-profile events and a grid of Europe’s most accomplished drivers, the series quickly became the most intense and entertaining proving ground Europe had ever seen. The Drift Masters European Championship has currently the most viewed drift livestream in Europe, catering to more than 250,000 fans globally at each event. The DMEC has also set about guaranteeing this progression by combining the greatest organisational and promotional minds in European drifting into one DMEC event team. With over 20 nations represented and 20 national champions on the grid, the DMEC has truly become the “Champions League” of European professional drifting.  

For more information see: www.driftmasters.gp

About Red Bull Media House 

Red Bull Media House is an award-winning, globally distributed multi-platform media company on a mission to inspire with ‘beyond the ordinary’ stories – both direct-to-consumer and through partnerships. With a focus on sports, culture and lifestyle content, Red Bull Media House offers a wide range of premium media products across TV, mobile, digital, audio, and print. Red Bull Media House produces and licenses a broad selection of global live broadcast events, compelling and inspirational local storytelling with original short and long-form programming as well as feature films from around the world.

For more information see: www.redbullmediahouse.com

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